Fashion Merchandising
This guide is intended to help you identify and locate resources on the subject of fashion merchandising.
Trend Resources
-
WGSN (World's Global Style Network) This link opens in a new windowWGSN is the world’s leading trend authority for creative thinkers in over 94 countries. WGSN services cover consumer insights, fashion and lifestyle forecasting, data analytics, crowd-sourced design validation and expert advisory services. SNHU's subscription includes access to: Insight, Fashion, Lifestyle & Interiors, and Instock.
-
Mintel Academic This link opens in a new windowMintel offers market research reports covering US and International marketplaces. Each report combines data & analysis of the competitive landscape, market-share analysis and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market
-
Business Source Ultimate - EBSCO This link opens in a new windowBusiness Source Ultimate includes news articles, peer-reviewed articles, case studies, country economic reports. It also includes company profiles, SWOT analyses, and interviews with executives and analysts.
-
Market research and competitive analysis This link opens in a new windowResources from the U. S. Small Business Administration on learning how to conduct market research for your business. Provides links to resources for country market research and other exporting information.
-
Economic Indicators This link opens in a new windowThe US Census Bureau's Economic Briefing Room
-
Statistical Abstract of the U.S. - ProQuest This link opens in a new windowComprehensive summary of statistics on the social, political, and economic organization of the United States.