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Mobile Marketing

This guide is intended to help you identify and locate scholarly and non-scholarly resources (books, articles, etc.) on the subject of mobile marketing. On this guide you'll also find info on library services, research tips, career info., etc

The Multi-Search


Search for books, articles, and more using the Multi-Search:

About this Search  |  Search Tips

Recommended Databases


Find peer-reviewed articles from scholarly journals as well as news/magazine articles.

Search Tips:

For the latest news and research, narrow results by date using the "publication date" feature.

Use the "Advanced Search" screen to connect parts of your topic using "AND", "OR" and "NOT".

Examples

"Mobile Marketing" AND "strategy"

"Mobile Marketing" AND "text messag*" (The * will search for all endings to the root "messag" such as -e, -es, -ing. Use this feature to expand your search).

Google Scholar


It's true that you can find some high-quality, scholarly articles online. If you're going to search online for articles, make sure to evaluate your sources thoroughly. Check out our Google Like a Librarian guide for search tips or ask a librarian (ask@snhu.libanswers.com) if you need more help.

Google Scholar Search