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Advertising 340 - Media Planning

This guide will help you identify and locate the resources (books, articles, etc.) that you will need for Advertising 340.

Welcome to the Advertising 340 Guide!


This guide is intended to help you identify and locate the scholarly resources (books, articles, etc.) that you will need to use in your research. There is also information available on library services, tools, and other web resources to help you write your papers, do your presentations, cite your sources, and more.

Use the blue tabs on the left to navigate through the guide. Don't forget that you can always ask a librarian (ask@snhu.libanswers.com) if you need additional help!