MKT 270 and MKT 300 - Professional Selling
This research guide organizes the Shapiro Library resources that are relevant in locating business and company information through which quality partnerships and developing relationships can be built in regard to sales strategies.
Key Journals
"Periodical" is the generic library term for journals magazines, and newspapers. This list below includes a few periodicals that the Shapiro Library has access to through our Library Databases. To search for our access to other periodicals you can check our Periodical Finder.
Recommended Databases
The Shapiro Library subscribes numerous databases filled with scholarly articles, book chapters, research reports, statistics, and more from thousands of respected publications. The following is a list of some of the best database for doing research on the subject of news and journal articles:
- Business Source Ultimate - EBSCO This link opens in a new windowBusiness Source Ultimate includes news articles, peer-reviewed articles, case studies, country economic reports. It also includes company profiles, SWOT analyses, and interviews with executives and analysts.
- ABI/INFORM Collection - ProQuest This link opens in a new windowMajor source for academic journals, trade publications, market and industry research reports, company annual reports, dissertations, and working papers. Also contains country profiles and economic forecasts for most major economies.
- Business Insights: Global - Gale This link opens in a new windowFor business professionals, entrepreneurs, students, and general researchers, Gale Business Insights: Global delivers comprehensive international business intelligence, compiled into a logical, usable context. This database includes case studies. Watch this video overview of Business Insights: Global.
- Nexis Uni This link opens in a new windowNexis Uni provides full-text access to over 15,000 news, business, and legal sources. News coverage includes deep archives and the latest stories. Use the Company Dossier module to retrieve detailed company information and financial performance measures. The Company Dossier module also allows you to identify and compare companies matching specific criteria. This product also provides access to the renowned Shepard's Citations service for all federal and state court cases 1789-present. Nexis Uni is the new platform to replace LexisNexis Academic, which has been phased out by the vendor.
- Regional Business News - EBSCO This link opens in a new windowCoverage of U.S. business journals, newspapers and newswires
- Emerald Insight This link opens in a new windowProvides full-text access to journals in management, HR, marketing, the sciences and technology.
- SAGE Journals This link opens in a new windowThe SAGE Journals platform includes full text of scholarly journals from SAGE publications in many disciplines, such as, education, sociology, women's studies, criminal justice and business.
- NewsBank: Access World News This link opens in a new windowNewsBank consolidates current and archived information from thousands of newspaper titles, as well as newswires, web editions, blogs, videos, broadcast transcripts, business journals, periodicals, government documents and other publications. Shapiro Library also subscribes to the current year of the Union Leader in color which includes ads
