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Marketing

This guide is intended to help you identify and locate scholarly and non-scholarly resources (books, articles, etc.) on the subject of marketing. On this guide you'll also find info. on library services, research tips, career info., etc

Online Library Catalog


 

You can find books and eBooks by using the search box provided above to search the Online Library Catalog. The catalog is a list of all the print resources the library has (including print books, print journals, video games, audio books, and more) and also includes a record for most of our eBooks.

 

How to use the Online Library Catalog  |  Search Tips

eBook Databases


 

 

The databases listed on this drop down include eBooks (some also include other types of sources like articles).

 

Accessing eBooks

Browse for Print Books


Books are arranged on the shelves in the library by subject. We use the Library of Congress Classification System to assign call numbers to our materials so that materials on similar topics are next to each other on the shelves and patrons and staff can easily find what they need. You need to know a book's call number in order to get it off the shelf in the library.

If you'd like to browse our shelves, use these call number ranges to find books on the subject of public administration:

Marketing Call Number Ranges
Call Number Range Subject
Hf 5001 - 6182 Business
HF 5410 - 5417.5 Marketing. Distribution of Products
HF 5801 - 6182 Advertising

Are you an online student who can't get to the library in person? Request a print book be mailed to you!