Consider using the tutorials created by the actual social media platform instead of random YouTube videos because the platform's own tutorials will be kept up-to-date with changes in their interface and services. For those that don't have tutorials find easy-to-understand instructions directed specifically at nonprofits or small start-ups like your client. Below are some examples:
Below are some reports and guides that may be helpful in designing a social media plan for your designated client.
To find scholarly sources to back up your recommendations in your Social Media Plan for your client, consider using Google Scholar.
Before you search, first connect Google Scholar to the library databases using the directions provided in this FAQ:
Once you have connected Google Scholar to the Shapiro Library databases, you may search using keywords and natural language search phrases like you do in a regular Google search with all the results being from scholarly journals or books. Here are some tips:
SAMPLE SEARCH: social media marketing strategies